Motion and AI video for brands that live on paid social. Ad-ready Reels, TikToks and product spots, fresh every month. Plus websites that move the same way.
Gancho is Spanish for hook. Made in Mérida, working on US hours.
Showreel · 9 spots
Trusted by RedNet, Tovarsat, Velada, Envíos Universal, Chicha Félix
2s
The window you get
9:16
Native vertical
12s
Free concept spot
People decide in two seconds whether to keep watching. We design those seconds, and everything after them.
Gancho/ˈɡan.tʃo/ · Spanish for hook
In 30 seconds
Why the first two seconds matter
Most brands lose the scroll before the message lands. We build the part people actually see: the hook, the motion and the variants that prove what works.
01HookThe first two seconds, designed on purpose.
02MotionProduct, type and 3D that keep the eye moving.
Real campaigns and spec concepts for brands that sell online. Some client work runs in Spanish, with English subtitles. Hover to play · click for sound.Swipe the work · tap to watch with sound.
Consumer brands
Our focus: product-led spots built for paid social.
Órbita
Supplements
Concept spot for a protein brand of our own invention.
Solenne
Beauty
Glow serum, in liquid gold and glass. A concept brand of our own invention.
Chicha Félix
Food & drink
A creamy shake, shot to make you thirsty.
Arista
Apparel
Heavyweight hoodie drop, cut to the beat. A concept brand of our own invention.
Solenne
Motion cut
Same serum, zero footage. Built entirely in motion graphics.
Beyond DTC
Real clients across tech, logistics and print. Same craft, different shelf.
Tovarsat
Internet
Work, play, browse: one connection for everything at home.
RedNet
Internet
Motion campaign for an internet provider that hates buffering as much as you do.
Envíos Universal
Logistics
Explainer for a cross-border shipping service, Colombia to Venezuela.
Your ads stop the scroll. Your site has to close the deal. We design and build fast, motion-first websites, like the one you’re scrolling right now. Take two of ours for a spin.
Motion-firstScroll animation, video and type that feel like your ads.
Built for phonesMost of your traffic shows up on a phone, so we design for it first.
Made to convertClear prices, real contact options and forms that land in your inbox.
Yours to keepYour domain, fast hosting and the full code, handed over at launch.
SolenneBeauty · a golden serum. Scroll story, ingredient carousel, before/after slider and a working bag.Live spec sites for brands of our own invention. Scroll inside to explore.Tap “Open full site” to explore.
03
Gancho Studio You’re on it. Same design system, same motion, same care.
How we start
You see the quality before you spend a dollar.
12 s
01
Free 12-second concept
Send your product photos. You get a vertical spot, free.
$297
02
$297 pilot
Two videos for a real campaign. No long-term contract, full usage rights.
Every month
03
Monthly plan
Fresh hooks and product spots on a steady rhythm, so your ads never go stale.
Pricing
Clear prices in US dollars. No hidden fees, and you see a free concept before you pay for anything.
Vertical 9:16 for Reels, TikTok, Shorts and paid social. Monthly plans bill each month, cancel anytime.
I’m a designer who grew up around a family print shop in Mérida. I started Gancho because short video is the new storefront, and brands deserve motion made with the same care as a well-printed piece.
You work with me directly: one person, one standard, from the first concept to the last export.
Mérida, Venezuela · Available 9 AM–6 PM ET
Good questions
The short answers. Anything else, just ask.
You do. Every plan includes full usage rights to the final videos, for organic posts and paid ads alike.
We reply within one business day, and we’ll confirm the exact timeline for your concept or pilot when we do. Monthly plans run on a steady rhythm, and Growth and Pro get priority turnaround.
We invoice in US dollars, and you can pay by card or bank transfer. The pilot is a single payment; monthly plans bill each month and you can cancel anytime. Websites are 50% to start and 50% at launch.
Yes. Custom, motion-first sites like this one, from a single launch page to a full brand site with interactive tools. You own the domain and the code.
No, it’s optional. Without it, the site is yours to run. With it, we handle hosting, backups, updates and small edits every month. It’s free while you’re on a Growth or Pro video plan.
Yes. We produce in Spanish for Latin American audiences, with English subtitles, and in English for US brands.
Your product photos or footage, your logo and brand colors, and a sentence about who you want to reach. That's all we need for a first concept.
Then you walk away. No card, no contract, no catch. That's the whole point of a free concept.
Free concept · no card · no contract
Your brandin twelve seconds.
Tell us what you sell. We turn your own product photos into a 12-second vertical spot, so you can judge our work before spending a dollar.
RealBuilt from your actual product, not a template